Marketing & Media

OnMilwaukee.com founders seek new investors

Jeff Sherman and Andy Tarnoff, the founders of OnMilwaukee.com, say their company is looking for new investors.

Reinvent your story with images

I can feel the rush of embarrassment as he walks out of the bathroom into a crowded restaurant with an overhead alarm ringing “Didn't Wash Hands!” I still smirk at that image Gary Larson created for his The Far Side comic series.

Meyer & Wallis changes name to Mortenson Safar Kim Inc.

Meyer & Wallis, a marketing agency founded in Milwaukee, announced today it is changing its name to Mortenson Safar Kim Inc.

Ignore demographics at your own peril

Demographics don’t lie. They are one of the few external trends shaping organizational outcomes around which there is little if any controversy. The baby boom is aging. The voting electorate is getting more diverse. A critical question facing business models therefore is “What will be the impact of demographic trends on our future success?”

Milwaukee Biz Blog: Find reality beyond the echo chamber

A lesson to be learned from the Nov. 6 election is that we all need to diversify our sources of news and analysis.

Do you have enough ‘social’ in your social media business strategy?

I recently met someone who used the term “social business” instead of the common “social media” vernacular. Whichever term, social media activities must be strategic extensions of a business' marketing and communications plans. If not, it's a waste of time and resources.
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Digital marketing presents new challenges

If you thought that the move from the Industrial Era to the Digital Era was the last major economic...

Social business is for job creators

If there was one bipartisan issue that resonated with both national political campaigns that descended upon Wisconsin this presidential election season, it was the need to create jobs and increase productivity for American businesses. One answer may come from a surprising source: applying social technologies and behaviors to companies can deliver jobs and provide step-change growth to businesses of all sizes.

Marketing campaign gives Wisconsin business a brand

It’s safe to say Wisconsin has a mixed record when it comes to slogans and brands.

BizTimes Media accepting listings for directories

BizTimes Media is currently accepting submissions to update its online and print business directories. Organizations may submit a listing to any of the directories any time throughout the year, but submissions will only be featured in the print directory if completed by the deadlines as noted below. Contact sales and marketing intern Emalee Frase at emalee.frase@biztimes.com with questions about submissions.

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