WHAT IS BT360?
BT360 Content Solutions is the storytelling arm of BizTimes Media. We work with companies to develop and implement your content marketing programs based on your needs, market, customers and goals.
Serving as your strategic business partner, BT360 Content Solutions can enhance your content library, position your company as a thought leader, and build value for your organization and customers.
Since 1995, BizTimes Media has provided content, news and best practices to the SE Wisconsin business community and their leaders. With BT360 Content Solutions, you can leverage our content expertise, market knowledge and built-in audience to grow your business.
Research, Audit & Strategy
Match your company objectives with our deep expertise to conduct brand research. Develop insights, innovation, thought leadership, conversations, and deepen relationships with your target market.
• Audience Personas • Market Research Study • Digital Media Audit • Social Audit • Ad Creative Study
Leverage our industry expert writers, editors, designers and distribution to develop long-term custom content programs, e-books, white papers, or custom publications at any scale.
• Custom Content • E-books • White Papers • Infographics • Direct Emails • Video Creation • Photography • Custom Publications
Custom events are a powerful and interactive format to reach your target audience in-person or online. With the robust BizTimes audience, you can generate quality contacts that can be nurtured into leads. Enlist your own subject matter experts to build exclusive content for your live custom events.
• Group / Custom Webcasts • Virtual Roundtables • In-Person Events
Deployment & Distribution
Amplify your exposure through BizTimes' highly-qualified reach of business executives on multiple platforms. BT360 Content Solutions can help you get more out of your existing content or help you distribute existing custom content and content we have created for you. • Web • Email • Social Media • Programmatic • In-person Events
Lead Generation & Nurturing
Capture data about the people who interact with your custom content. Employ our smart marketing automation capabilities to nurture these leads with additional content and move them through your sales pipeline. Build stronger connections with customers and prospects and grow your business.
THE POWER OF BIZTIMES
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