The Last Word: How do you build a brand?

Mark Kohlenberg
Mark Kohlenberg Credit: Jake Hill

Last updated on April 30th, 2021 at 10:21 amMark Kohlenberg is chief executive officer of Milwaukee Boot Co., Moral Code Footwear and Accessories and Well Dressed Men Footwear and Accessories and was previously an executive with Weyco Group and Umi Shoes. He shares advice on building a brand and growing a business. “As an entrepreneur,

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