Orion’s Winning Formula

Customer focus

“Our customer focus is very intense and contributes greatly to our success. We work very hard at avoiding mistakes. It’s easy to slip up, but if you maintain watchfulness, a lot of mistakes can be avoided, which ensures a good product and reduces losses.”

— Charles LaBahn, founder of Orion Corp.



“All of our executives have been promoted from within. And there is almost no employee turnover. Almost everybody knows exactly what they’re doing.”

— Charles LaBahn


“We have strong relationships and many long-term employees, but also long-term relationships with many customers and suppliers. Some may have changed their names over the last 40 years but they’re still the same companies.”

— Robert Nowakowski, president of Orion Corp.

Business philosophy

“Some of the words we live by include integrity, quality, consistency and ethical conduct. Our philosophy is that we do it right the first time. Those attributes have gone a long way to allow us to be profitable each of our 40 years, which we share with our employees.”

— Ridge Braunschweig, executive vice president and chief financial officer of Orion Corp.

Operational flexibility

“We’re constantly examining our own business strategy. The marketplace changes. What you have to do is address every changing perspective so your strategy is the most effective for the company. And the energy field is now the place to be.”

— Charles LaBahn

Quality management

“Our quality management system is internationally certified to ISO 9000-2000. That essentially says we have processes that we follow in all of our paperwork and what we do is clearly identified and we follow that. Everything we do is certified in our quality systems – we have to follow what we say we’re going to do.”

— Robert Nowakowski

Sign up for BizTimes Daily Alerts

Stay up-to-date on the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin

No posts to display