Lakefront Brewery, Inc.

    Address: 1872 N. Commerce St., Milwaukee, WI 53212


    Year founded: 1987

    Product or service offered: Manufacturer of fermented malt beverage

    Projected 2012 revenue: $7 million

    Leadership: Russell Klisch, president, owner and chief executive officer

    Target clientele: Bars, restaurants, liquor stores, consumers who can legally purchase beer

    Business organization memberships: Brewers Association, Food and Beverage Milwaukee 7, Local First Milwaukee

    What has fueled your company’s growth? “Hot product category with an award winning product, with great distributors.”

    What is the biggest obstacle to your company’s growth? “Building our company fast enough with quality machinery and human resources.”

    Do you plan any changes in your company in the upcoming months? “No. Things are going too good to change now.”

    Who are the business people, locally or nationally, whom you admire? And what traits do those people exhibit that make you admire them? “Keith Wandell from Harley Davidson. I worked with Keith at Johnson Controls and he taught me how to both motivate and teach people who work for you.”

    What is the outlook for the business conditions of your industry over the next several months? “Exceptional.”

    What is your company’s key strategy for rising out of the recession? “Continue to make a quality product and partnering with our distributors.”

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