Harley-Davidson unveils two new middleweight motorcycles

Will be available later this year

Harley Davidson Pan America

Last updated on March 17th, 2020 at 01:37 pm

Milwaukee-based Harley-Davidson Inc. displayed its two new middleweight motorcycles at the EICMA show in Milan, Italy along with a new V-Twin engine for the models.

The introduction of the new models was expected. Harley announced plans in 2018 to enter the middleweight motorcycle market as it seeks to boost slowing sales through a combination of new products and rider development. Company executives have repeatedly pointed out growth in the motorcycle market has been concentrated in areas where Harley does not currently compete.

The first of the new models is the Pan America, an adventure touring motorcycle the company described as “equal parts campfire, wanderlust and grit.”

The second model is the Bronx, a middleweight street fighter that “rolls with an unapologetic attitude and performance to match.”

Powering the new models will be the new Revolution Max engine, which is “designed to offer flexible performance with a broad powerband that builds to a surge of high-RPM power.”

“Its design is bold and contoured, classic and contemporary, strong and svelte – a representation of Harley-Davidson performance and style,” the company said in a press release.

The Revolution Max will come in 1250cc and 975cc models. The former will have more than 145 horsepower and 90 foot pounds of peak torque. The latter will have 115 horsepower and 70 foot pounds of peak torque.

Harley also said it collaborated with Brembo on calipers and Michelin on tires for the new middleweight models.

The company said the new models will be available later this year. Price points for the two models were not disclosed.

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Arthur covers banking and finance and the economy at BizTimes while also leading special projects as an associate editor. He also spent five years covering manufacturing at BizTimes. He previously was managing editor at The Waukesha Freeman. He is a graduate of Carroll University and did graduate coursework at Marquette. A native of southeastern Wisconsin, he is also a nationally certified gymnastics judge and enjoys golf on the weekends.

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