Social Media Strategies: Engage your consumers in a virtual town hall meeting
On Twitter, interaction is immediate. It is happening in real-time and companies can implement and process changes right away....
NOW: Wisconsin CEOs signed request to raise debt ceiling
An impressive cadre of Wisconsin corporate executives recently stepped up to sign a letter requesting President Barack Obama and...
Pay it forward
James McCormack Chief executive officer Diversified Insurance Services Inc. 100 N. Corporate Dr., Suite...
Personnel File
Accounting Komisar Brady & Co. LLP, Milwaukee, promoted Evan Ott to accounting senior; Bryan Tomczak to accounting supervisor; Nicole...
Newman joins BizTimes news team
Reporter Molly Newman has joined the award-winning BizTimes Media LLC editorial staff.
Biz Notes
Patti Genko Communications Patti Genko Communications announced that it has become the agency of record for Bigler Sports LLC....
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Project management
When Noah was directed by the Lord to build an ark, he was given a specific scope of work and detailed instructions on how to construct it.
Positive reinforcement
The recent season of "American Idol" included a significant shift in the approach of the judges. Absent was the caustic criticism of past seasons. The strongest message was affirming and appreciative rather than critical and demeaning. Did the change in the judges' behavior impact the performance of the contestants from week to week? There is growing evidence that in fact, it may have.
Employees need to think like consumers of health care
How does the lack of transparency impact the success of the strategy? As U.S. health plan premium increases continue to outpace inflation, employers have shifted costs to employees, offering them difficult choices such as:
