According to authors Jane Stevenson and Bilal Kaafarani, the key to generating growth and shareholder value in any business is the ability to develop and embed innovation into every facet of the company. The question, traditionally, is: How do you do that?
Their new book, “Breaking Away: How Great Leaders Create Innovation that Drives Sustainable Growth – and Why Others Fail,” outlines the idea that the secret to achieving sustainable growth lies within the company’s leadership. Breaking Away provides the framework for executives to become business leaders with a vision and a sense of accountability to merge corporate culture and innovation processes into a powerful, self-sustaining engine that dominates markets. It also outlines ways to teach others to be the kind of leader that will drive a company into a future of profits and growth.
The book sells on Amazon.com for $30.
