As Generac expands, CEO Aaron Jagdfeld sees similarities in software and manufacturing

Aaron Jagdfeld
Aaron Jagdfeld
At its core, Waukesha-based Generac Power Systems is a manufacturing company. Raw materials and components come in to its plants and finished products go out. The company is best known for making generators, but has…

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Arthur Thomas
Arthur covers banking and finance and the economy at BizTimes while also leading special projects as an associate editor. He spent also five years covering manufacturing at BizTimes. He previously was managing editor at The Waukesha Freeman. He is a graduate of Carroll University and did graduate coursework at Marquette. A native of southeastern Wisconsin, he is also a nationally certified gymnastics judge and enjoys golf on the weekends.

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