Trissential

Organizations:

Location: 1120 James Drive Suite 104, Hartland

Website: www.trissential.com

Year Founded: 2003

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Product or Service offered: Management consulting focused on helping organizations improve in the areas of strategy, management and execution

Projected 2010 Revenue: $16.5 million

CEO: Keith Korsi

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Other key leadership members: Michael Vinje, president; Julie Reiels, vice president of Wisc., Ill., and Mich.; Jim Mohs, vice president of Minn., Iowa, N.D., S.D., and Nev.; Cindy Jorensen, vice president of operations, Craig Thielen, chief enterprise applications strategist, Linda Finley, strategy and governance domain leader; Steve Biese, portfolio and project management domain leader

Target Clientele: Regional midsized and large firms who desire to improve their ability to execute work in the most efficient manner possible

Business Organization Memberships: SE WI chapter of IIBA, Madison Chapter of IIBA, Software Process Improvement Network, PMI, COSBE CEO Roundtable, Vistage, MMAC

What has fueled your company’s growth?

“We have done three things really well. We have stayed true to our differentiated brand and simple improvement message through the use of our essential business model. We have passionately partnered with and delivered for our clients thus eliminating competition. Finally, through the use of our strategic roadmap and the essential business model we have provided a language and model for alignment with our employees. This alignment has enabled trust in our leadership team and empowered employees to act on the best interest of the company.”

What has been the biggest obstacle to your company’s growth?

“Soon our company will celebrate it’s seventh anniversary. We are still very young and many companies have not heard of us. We are working hard to get the word out about who we are, and how we can help. We know there are a lot of companies who need our help, that have never heard of us.”

Do you have any planned changes for your company in the coming months?

“Yes, our org chart will grow again. We will see multiple promotions and a lot of hiring. Currently our growth is at a record pace, so we need to keep up with it by adding great people.”

Who are the business people, locally or nationally, whom you admire? What traits do those people exhibit that make you admire them?

“I admire the business folks who really ‘get it.’ People that can quickly assess a situation, formailze a game plan, and start driving toward the new vision very quickly. Five executives that easily come to mind are: Rod Dykehouse, ProHealth; Dave Kerford, AQS; Mike Schrock, Pentair; Jeff Frazee, Aviva; and Randy Kupper, Ameriprise.”

What is the outlook for the business conditions of your industry over the next several months?

“Very bright. We think all of the work we did in 2009 is paying dividends now. We are growing at a record pace.”

What has been your company’s key strategy for rising out of the recession?

“Our strategy for the recession was to stay true to the founding principle of our company – over deliver for clients, and show value quickly. The ability to do this was very popular with our clients during the economic downturn. In fact, the downturn actually turned out to have a silver lining in the fact that Trissential became the imcumbent partner for multiple clients who were forced to look at value for their dollar.”

Congratulations from the strategic partner behind Trissential LLC

Lisa Johnson
(608) 244-3576
www.fish-ins.com

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