The promise and power of local

How small businesses can leverage increased consumer interest

Maranta Plant Shop co-founder Michelle Alfaro.
Maranta Plant Shop co-founder Michelle Alfaro.
For as much hardship as small businesses have endured during the COVID-19 pandemic, there was at least one positive outcome: the drive to support local. According to a June 2020 survey by e-commerce platform Shopify,…

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Maredithe Meyer covers restaurants, retail, tourism, and sports and entertainment. She joined BizTimes in 2015, previously as an intern reporter. She earned a degree in journalism from Marquette University in 2017. When she's not on the job, Maredithe coaches field hockey and loves exploring her favorite city on earth, Milwaukee.

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