Rising Stars in Real Estate: Aaron Matter

Class of 2022

Developer Aaron Matter leads by example, says Mike Van Someren, an attorney at Davis & Kuelthau s.c.

When Matter’s role at a previous employer shifted focus, he started his own company: Wauwatosa-based Matter Development.

“Aaron seeks to help identify hidden opportunities in communities to develop purposeful, lifestyle-forward, highly connected and active housing for seniors – something other than a one-size-fits-all approach sometimes seen in the market,” said Van Someren. “Through the relationships he developed in his career, he was able to find the right site and partners to develop his inaugural project.”

Matter opened an 80-bed independent and assisted living and memory care facility known as Evin at Oconomowoc. The moniker is a nod to entrepreneur Ole Evinrude, who invented the first reliable outboard boat motor in the early 1900s on Okauchee Lake. 

Matter’s additional projects include the under-construction Lumia, a 68-unit senior living project in Mequon (together with Three Leaf Partners), an under-construction 18-unit rental townhomes development in Grafton, the historic renovation of Cramer Street school in Milwaukee, a senior living development in Sheboygan alongside a new Froedtert hospital and medical clinic, and a senior living development in Pewaukee (together with ICAP Development).

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