Quest CE

Address: 10850 W. Park Place, Suite 1000, Milwaukee, WI 53224

Website: www.questce.com

Year founded: 1986

Product or service offered: Insurance, continuing education and FINRA Firm Element training and tracking to the financial services industry

Projected 2011 revenue: $4 million

CEO, PRESIDENT/Owner(s): Alan Krenke, president and CEO; Linda Mieth, chief operating officer

Target clientele: Broker-dealers, financial service professionals and advisors; compliance officers and personnel, insurance agents, insurance carriers

Business organization memberships: MMAC, FUEL Milwaukee, Securities & Insurance Licensing Association, Platypus Society of the Zoological Society of Milwaukee

What has fueled your company’s growth?

Innovation and our proprietary technology platforms. We continuously update and enhance our systems, creating a technological advantage over the industry’s competition. Additionally, it is important for Quest CE to reinvest capital back into our organization, training and developing our staff to produce at higher levels.

What is the biggest obstacle to your company’s growth?

Our biggest obstacle in growth is the uncertainty with the nation, including the national debt crisis, taxes and taxation. Although our business is recession proof, there are still implications, such as having to give more money to the government, which negatively impacts our ability to reinvest back into our company.

Do you plan any changes in your company in the upcoming months?

Quest CE will be expanding our corporate office space, as well as growing our client base and creating opportunities for new team members. We are also planning to have a customer service team fully dedicated to only answering phone calls, managing our online chat function and corresponding with students via e-mail.

What is the outlook for the business conditions of your industry over the next several months?

Our outlook for business conditions in the upcoming months is extremely favorable. As more legislation is passed, financial services and insurance professionals are required to complete mandatory continuing education prerequisites in order to conduct their daily activities. Through skillfully executed marketing and sales techniques, Quest CE expects to bring in new clients and increase our market share in the industry.

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