Oak Creek may run ads during Packers games

The Oak Creek Community Development Authority is considering a proposal to spend $23,000 on advertisements on the Green Bay Packers Radio Network.

 
As Oak Creek grows and looks for innovative ways to market itself, getting involved with a brand like the Packers and the Packers Radio Network could greatly raise the city’s profile, according to Doug Seymour, the city’s community development director.

The Oak Creek Community Development Authority decided to look further into the proposal but has not committed to it, according to Seymour.

The money would come from hotel/motel taxes, which are designed to be used for marketing-type activities.

The radio ad possibility comes at a time when the city is working toward breaking ground on the high-profile Drexel Town Square project that will create a new downtown in Oak Creek. The city also is developing a new business park on Oakwood Road, the South 27th Street corridor and new development along its lakefront.

Last year the Oak Creek Common Council approved a $111,000 contract with Savage Solutions to better market and brand the city.

For ongoing coverage, visit the Oak Creek Patch, which is a media partner of BizTimes.

Sign up for BizTimes Daily Alerts

Stay up-to-date on the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin

No posts to display