- Category: Notable Marketing Executives
- Number of years working in your current industry: 35
- Undergrad degree/university: Bachelor of Science in Architectural Studies, UW-Milwaukee
Mike Bahr returned to Milwaukee-based Plunkett Raysich Architects in 2019 as the director of client relations. Prior to this role, he was a project architect and project manager with PRA for 15 years, designing notable libraries, fire stations, churches and other buildings across Wisconsin.
After his first stint with PRA, he led marketing research efforts for a national firm and started his own architectural consulting firm.
Bahr holds a variety of responsibilities including forming the image and brand of PRA, business development, creating collateral materials for pursuits, developing an online presence, and overseeing the marketing initiatives of every studio.
“He views marketing as an ever-changing puzzle. Every client and initiative require a different lens to communicate the essence of what PRA does succinctly and effectively,” said Scott Kramer, managing partner at Plunkett Raysich. “Mike is driven by the possibility of what PRA can be, and how that may affect client outcomes. He has published on a variety of industry issues, presented at conferences, and is always researching ideas that may help clients. Having a bird’s eye view of the industry, he is excited to face the challenge of expanding PRA’s services to new clients who are seeking guidance for their facilities.”