Notable Marketing Executives: Britt Frank

Marketing Director / Gimbel, Reilly, Guerin & Brown LLP

  • Category: Notable Marketing Executives
  • Number of years working in your current industry: 20
  • Undergrad degree/university: University of Wisconsin Milwaukee
  • Graduate degree/university: University of Wisconsin Milwaukee

Marketing director Britt Frank has helped Gimbel, Reilly, Guerin & Brown grow in a number of ways since joining the firm in 2016.

Revenue and retained cases have improved substantially and website traffic increased more than 100% since she started at GRGB.

The firm went from 14 attorneys in 2016 to 22 by 2021. The firm has also launched a new website, social media, sponsorship and overall media strategy.

Frank has increased the services offered to clients, started a Spanish-speaking practice group, launched a GRGB podcast and has showcased several videos. The attorneys have expanded their board involvement under her direction, the firm implemented paid volunteer programs for staff, more attorneys started speaking at events and writing for publications and a new client follow-up and testimonial program was launched.

Frank also leads the Google/SEO work and client intake to track satisfaction.

“Since joining the firm in 2016, Britt has been a game-changer for GRGB. Thanks to Britt’s innovative and professional communication strengths, GRGB has grown in new and exciting ways,” said GRGB partner Josh Gimbel. 

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