Study aims to understand the social media techniques of nonprofits
Elm Grove-based companies Clear Verve Marketing, LLC and McGrath Marketing recently launched its 2011 Social Media Study aimed at understanding how nonprofit organizations utilize social media within their organization.
This is the second social media market research study conducted by the two firms, the first, conducted in 2010 studied the use of social media among accountants and attorneys. More than 600 professionals participated in the first study.
“We received such an amazing response to our 2010 survey that we decided to launch a new survey focusing on not-for-profit organizations,” said Christina Steder, president of Clear Verve Marketing. “Not-for-profit organizations struggle with limited budgets and staff resources and are very interested in how to use social media most effectively. This survey will allow everyone to learn from each other’s best practices.”
Data for the 2011 study is being collected online until Thursday, June 30. Leaders and employees of nonprofit organizations can participate by answering approximately 12 questions. Multiple responses from organizations are encouraged and all participants that provide contact information will be entered into a drawing for an Apple iPad. To participate, visit http://bit.ly/nfpsurvey.
Results of the first study on law professionals and accountants were published in an ebook available at www.wi-smsurvey.com
Stolen bases mean more opportunities for kids
Brewers Community Foundation recently partnered with Northwestern Mutual Foundation have teamed up for Stealing for Miracles in support of the YMCA Miracle League. For every stolen base recorded by a Brewers player during the 2011 season, the Northwestern Mutual Foundation will donate $1,000 to Brewers Community Foundation.
"We are proud to join Northwestern Mutual in support of this worthy cause to benefit the Miracle League of Milwaukee," said Cecelia Gore, executive director for Brewers Community Foundation, Inc. "Similar to the team’s approach on the basepaths, Brewers Community Foundation and the Northwestern Mutual Foundation are aggressively working to make a positive difference in the Community."
The money will directly impact the YMCA Miracle League, which allows children with special needs an opportunity to play baseball.
The Brewers have already recorded 27 stolen bases at Miller Park this season. Fans can track the team’s stolen base total all season long at the Brewers Community Foundation 50/50 raffle table on the Loge Level concourse inside Miller Park.
"We’re passionate about securing future generations and helping children achieve their full potential, regardless of circumstances," said Kimberley Goode, Northwestern Mutual Foundation president. "Stealing for Miracles will help kids with special needs cultivate confidence – and may inspire the Brewers to continue stealing bases."
