Next Generation Wealth Management to move to new offices

Next Generation Wealth Management Inc. will move from Mequon to a 1,750 square foot office in the Mayfair Woods office building, 10700 Research Dr., Wauwatosa, in the Milwaukee County Research Park, on Aug. 1. The move will make NGW’s offices more convenient for its customer base, said David Massart, the company’s president. "It’s 25 minutes from anywhere in the metro area," he said. "It’s got (access to) the whole I-94 and (Highway) 45 strip and it’s centrally located."

NGW has three employees now – Massart, company founder David Braaten and Chief Operating Officer Jeffrey Kralovec. The new space will give the firm to grow over the next five years. NGW, founded in 2005, grew its assets under management by 50 percent in 2007 to $65 million. Despite challenging market conditions this year, the firm expects 30 to 35 percent in asset growth. The firm also registered with the Securities Exchange Commission (SEC) this April, Massart said, which provides NGW’s clients with the highest level of compliance. "We’re no longer just state regulated," he said. "It’s another validation that our firm is growing – we’re governed by the biggest agency in our industry."

In December, NGW finalized installation of a customized software platform that allows it to monitor its clients’ investments no matter where they are invested. NGW does not sell any of its own financial products – instead it steers clients toward investments it feels are the best performing.

"This was the last piece of infrastructure in our business model," Massart said. "Installing it was a nine month process. It allows us to produce a consolidated performance report, regardless of where the assets are." The firm’s move to its new offices in the Milwaukee County Research Park will be easy, Massart said, because its servers and systems are hosted off site. "The move should be simple – a handful of car trips and it’s done," Massart said. For more information, visit

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