Media Dynamics Inc. of Milwaukee recently took a humorous stand on the doom and gloom of the economy by creating "Recession Aggression," an online game that should relieve some stress in a fun way.
"The biggest challenge in developing the game was determining how to take a light-hearted approach to a very serious situation," explained Ron Thrilling, a partner in the Milwaukee-based media production company. "We wanted to give our audience a way to vent their frustration with some of the more prominent personalities whose greed, deceitful business practices and poor financial decisions have had a major impact on the crisis we’re facing today."
The game allows users to throw digital objects at depictions of three characters, Bernie Madoff, the big three auto executives or John Thain, former chief executive officer of Merrill Lynch. There are also versions of the game that allow users to upload a picture of anyone they would like to target, as well as a version updated by Media Dynamics that features the "crook of the week," Trilling said.
"With all the talk about the down economy and the need to come up with out-of-the-box marketing ideas, we thought a clever interactive game about the economy would attract attention as well as subtly help us showcase some of our development capabilities.” Aneliese Parker, one of the game’s programmers said.
To play Recession-Aggression, go to www.recession-aggression.com.