LOCATION: 10437 Innovation Dr., Ste #115, Wauwatosa, WI 53226


Year founded: 2006

Product or service offered: IT consulting and project based services.

Projected 2009 revenue: $1.5 million

CEO, President/Owner(s): Rashi Arora

Leadership team: Robert Lund, sales; Bavani Krishna, technology; Varun Malhotra, technology

Target clientele: All large, midsize and small companies with IT service needs.

Business organization memberships: MMAC

What has fueled your company’s growth?

Need for quality and cost efficient IT services. Demand for solution based consulting.  IT outsourcing trend. Our competitive advantage – our people.

What is the biggest obstacle to your company’s growth?


Do you plan any changes in your company in the upcoming months?


Who are the business people, locally or nationally, whom you admire? And what traits do those people exhibit that make you admire them?

Nationally: Indra Nooyi, president and chief financial officer, PepsiCo. We admire her belief that being a woman, being foreign-born, you’ve got to be smarter than anyone else to succeed. What we like is that she accepts it and acts upon it rather than exist in denial. She is a smart risk-taker and has innovative ideas.

What is the outlook for the business conditions of your industry over the next several months?

It will start to show the signs of stability and eventually we will see a very slow growth phase settle in.

What is your company’s key strategy for rising out of the recession?

Innovation, innovation and innovation. These times demand revamping our product and services offering to suit the needs of changing business landscape. We are studying the trends and adapting.


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