Advertising firm moving from Third Ward to Walker’s Point
The former Everitt Knitting building at 234 W. Florida St. in Milwaukee’s Walker’s Point/Fifth Ward area has landed another tenant. Street Cance, a Milwaukee-based advertising firm, plans to move its headquarters to the building from its current location at 223 N. Water St. in the city’s Historic Third Ward.
Street Cance will move on Feb. 1, and is leasing 2,238 square feet of office space in the building, which is owned by an investors group led by Ann Pieper Eisenbrown, president and founder of Pieper Properties Inc. Dan Mickelsen and Marianne Burish of Siegel-Gallagher represented the building owners in brokering the lease.
Street Cance has nine employees and currently has about 3,000 square feet of space in the Third Ward. The company’s new space on Florida Street will be more efficient and the building has a major advantage: on site parking, said Street Cance president David Street.
Pieper’s group, 234 Florida LLC, has redeveloped the seven-story 84,500-square-foot Florida Street building into a mixed-use commercial building with 71,000 square feet of office space and 13,500 square feet of retail space.
Bergen, Norway-based NordicNeuroLab Inc.’s U.S. office is now occupying 625 square feet of space in the building. In addition, Pieper’s firm moved from its 900-sqaure-foot Third Ward location at 231 E. Buffalo St. to occupy 1,536 square feet of space in the 234 W. Florida St. building.
"(Tenants) are starting to roll in slowly," said Anthony Stich, marketing manager for Siegel-Gallagher. "I think on Florida Street, with the (Iron Horse) hotel that popped up over there, people are starting to head that way."