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Three easy ways to measure social media campaigns

Social media is an affordable marketing tool, but you need to show the results. Here are some ways to measure successful social media campaigns.

Meet the Top 10 Businesses of the Year

The Waukesha County Business Alliance and BizTimes Media have announced the 2015 Top 10 Businesses of the Year. The...

BizTimes announces awards recipients

BizTimes Media has announced the recipients of the 2015 Bravo! Entrepreneur Awards and I.Q. (Innovation Quotient) Awards.

New North: Hard work pays off

2015 will see the reaping of benefits from the hard work done by leaders of New North Inc., the regional economic and marketing organization covering 18 counties in northeast and central Wisconsin.

Madison’s CALS: shaping the future of agriculture

In Wisconsin, agriculture matters. The state’s farms and allied agricultural businesses generated $88.3 billion in economic activity and created 413,500 jobs in 2012. That’s the most recent data available, presented in a study released in 2014 by professor Steve Deller of UW-Madison’s College of Agriculture and Life Sciences (CALS). 

WOW Logistics’ Cheese-handling sets it apart

Cheese production doesn’t end when it leaves a manufacturing plant; it needs to go somewhere to age. Chance are, the cheese in your refrigerator right now spent time in a WOW Logistics refrigerated warehouse.
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J.J. Keller adapts to industry evolution

When Jack Keller began J.J. Keller & Associates in 1953, the transportation industry looked very different than it does today. Keller’s first product was a paper log book to help truck drivers track their mileage.

Location: the key to state’s fast-growing logistics industry

Looking at a map of the United States, Wisconsin doesn’t jump out as a transportation and logistics hot spot, but appearances can be deceiving. Even though it’s bordered by two Great Lakes, the Badger State is well-known throughout the country for its strong ground transportation companies and their ability to get products quickly to customers.

Heartland Farms: no small potatoes

Heartland Farms is no small potatoes when it comes to tubers; the company produces more than 450 million pounds of spuds a year. Heartland, a fifth-generation facility, ships out of Almond, Amherst Junction, Hancock and Plainfield.

Wisco Pop! Soda au natural

For one Wisconsin firm, the soda manufacturing business is snap, crackle and … Wisco Pop! The Viroqua-based company, founded by Ashley Austin and his wife, Hallie, launched their firm in July, 2012. They now produce their beverages out of the Food Enterprise Center, a 100,000-square-foot business incubator in Viroqua.

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