Marketing & Media
Explore stories and updates from Milwaukee’s marketing, PR, and media landscape, including agency growth and digital trends.
Equity Creative is Kenosha County Small Business of the Year
Equity Creative
Industry: Marketing and communications
Address: 9522 58th Place, Suite 800, Kenosha
Employees: 30
The importance of social listening
While many brands are reviewing posts and engaging with people who directly mention their Twitter handle or post on their Facebook wall, they are only seeing a fraction of the conversation. Using social listening to uncover indirect mentions will help you see the bigger picture.
No joke: No more Milwaukee print edition for The Onion
The Onion, a satirical newspaper, will halt production of its print versions in Milwaukee, Chicago and Providence after its Dec. 12 issue.
Public invited to ‘Meet the Media’
Have you ever wanted to bend the ear of the publisher or editor of your favorite local news publication? Have you ever wanted to drink a cold beverage with your favorite television news anchorperson or your favorite radio newscaster?
Summit to feature social media component
While the CreativeMilwaukee@Work Summit, scheduled to run Friday, Nov. 8, has exceeded capacity with nearly 325 attendees, individuals who didn't have a chance to register can still take part in the day through social media feeds.
Vertis acquisition weighs on Quad/Graphics
Sussex-based Quad/Graphics Inc. reported third quarter net earnings of $12.6 million, or 26 cents per share, down from $39.7 million, or 84 cents per share, in the same period a year ago.
- Advertisement -
Blockbuster to close U.S. stores
DISH Network Corp. today announced that its subsidiary, Blockbuster L.L.C., will close its 300 retail stores across the United States, as well as its distribution centers.
Ad revenues rise at Journal Sentinel
Milwaukee-based Journal Communications Inc. today reported third quarter net earnings of $4.5 million, or 9 cents per share, down from $7.7 million, or 14 cents per share, in the same period a year ago.
Keep tabs on Google algorithm and analytics
If you work in the digital world, you have likely heard about some of Google's more recent updates including the algorithm Hummingbird*, as well as the company's decision to no longer provide data on keywords its users are searching.
Milwaukee firm expands digital retail marketing capacities
Milwaukee-based retail marketing firm DCI-Artform has expanded on its forward-thinking, scientific, data-driven approach to retail marketing.