Marketing
Stella & Chewy’s launches first national marketing campaign
Oak Creek-based Stella & Chewy’s has seen double-digit growth since 2019 and is launching its first national marketing campaign today.
Digital marketing agency RyTech acquires Portland firm
Milwaukee-based RyTech, LLC, a digital marketing agency, has acquired Portland, Oregon-based Optimotive Web Services LLC. Optimotive is a growth marketing agency with a remote workforce. Terms of the deal, which closed June 1, were not disclosed. Optimotive will operate as a division of RyTech.
Getting there: Miranda Allison
Miranda Allison
Digital marketing manager, VISIT Milwaukee
Age: 28
Hometown: Glendale
Education: Bachelor’s in public relations from St. John’s University; aesthetician diploma from...
Sky High Marketing looking to acquire, expand former Associated Bank building in Waukesha
Promotional advertising firm Sky High Marketing is seeking preliminary review of conceptual plan to expand the vacant Associated Bank building...
Harley hires Nike exec as SVP for apparel and licensing, adds creative director who’s done work for Kanye West’s Yeezy
Milwaukee-based Harley-Davidson Inc. has made two hires aimed at growing the company’s brand around the world.
Business lessons learned in 2021: Chris Miskel, Sheryl Hopkins, Michael Evans, Vicki Martin and Karl Robe
Editor’s note: We asked Milwaukee-area business leaders to reflect on how they navigated their businesses through the challenges of...
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Half of working women in Wisconsin are considering quitting, report says
Half of working women in Wisconsin are considering quitting their jobs, according to a new report from Kane Communications Group underscoring the pandemic’s impact on women in the workforce.
Tip sheet: Building leads through email marketing
A recent article by SCORE argues that marketing through email remains one of the most effective methods, even as...
Malteurop idling production at Milwaukee plant
Malteurop North America will idle production at its Milwaukee facility and eliminate 28 jobs in the process, according to a notice sent to state officials.
Jagler launches executive communications firm
After nearly four decades working in local media and communications, Steve Jagler is striking out on his own.