Carmex launches new healing cream

Carma Laboratories Inc., the Franklin-based maker of Carmex lip balms and skin care products, announced today the introduction of a new fragrance-free healing cream.

The new cream employs the same moisturizing formulation as the existing product to provide fast-absorbing relief for dry skin using effective ingredients such as rich lanolin and petrolatum to soften, moisturize and heal the skin.

“We are happy to report that our new skincare line has been performing favorably and is well-liked by consumers,” said Mike Pietsch, executive vice president of Carma Laboratories. “In an in-home test, we found that 32 percent of consumers say they purchase fragrance-free hand and body skin care products, which is consistent with industry reports of fragrance-free market share in the category. Our new fragrance-free healing cream offers consumers more choices when selecting a Carmex skin care product to fit their individual preferences.”

The fragrance-free Everyday Healing Cream is available in four-ounce tubes at Walgreens and other stores across the United States.

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