Briggs & Stratton unveils new snow blower engines

With winter just around the corner, Milwaukee-based Briggs & Stratton Corp. has unveiled two new snow blower engines.

The new 750 Series and 950 Series engines for snow blowers deliver the power, performance and easy, dependable starting that homeowners demand in harsh winter months, according to the company.

Four out of five consumers who bought a snow blower in 2011 felt that it is “extremely important” to have a snow blower that is easy to start according to PowerPulse, an annual consumer survey on outdoor power equipment. The new Briggs & Stratton engines are built with a freeze-resistant recoil starter and a Magnetron electronic ignition to deliver quick, reliable starts time after time.

“The new 750 Series and 950 Series snow engines have the necessary power to cut through wet, heavy snow,” said J.P. Benjamins, product marketing manager for Briggs & Stratton. “We wanted to make snow clearing an easier task for consumers. Briggs & Stratton has built a really durable engine with great convenience features such as a mitt-grip handle for easier starting and an extra-large fuel tank for more running time. These engines will help deliver on that promise.”

The 750 Series engine will be available on Murray snow blowers sold at Walmart, as well as Simplicity and Snapper snow blowers sold at power equipment dealers. The Polar Force by Briggs & Stratton engine (based on the 950 Series) will be available on Ariens snow blowers sold at The Home Depot and power equipment dealers.

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