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Mark Fairbanks


‘I just tweeted your business, but nobody was home’

Walk into any establishment today and you'll inevitably run smack dab into a sign that says, "Follow us on Twitter." Generally it's communicated on everything and proudly indicates, "Yes, we have checked that box off on our marketing tactic list." Unfortunately many of these Twitter accounts are not monitored or only exist to tweet the latest sale, special or company news.

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