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Andy Larsen


Walk the fine line with ‘Co-opetition’

Several times recently, a health care client has directed me to start publicity campaigns promoting breakthrough new procedures, cost efficiencies or other competitive advantages – only to change course and cancel at the last minute.

Northwestern ruling could be a game-changer

Talk about game-changing plays…

Feed the beast that is our mobile addiction

A number of stories recently have detailed how NFL quarterback prospect Geno Smith cost himself millions by texting and tweeting during pre-draft meetings. While some might see that behavior as typical of a self-indulgent, spoiled star athlete, I don’t think it is that far outside the norm.

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