The Alliance for Children and Families has announced a name change and moved its headquarters from Milwaukee to Washington, D.C.
The national nonprofit organization has a membership base of close to 500 nonprofits focused on human services for youth and families.
The organization will now be known as the Alliance for Strong Families and Communities and will be headquartered out of its public policy office in Washington, D.C. Milwaukee will now be home to the organization’s national operations center.
The new name, enhanced by a new logo, better conveys what the organization intends to accomplish instead of simply describing who it serves, according to an announcement from the Alliance.
“It was important for us to retain ‘Alliance’ because it underscores the vital role that a national network of nearly 500-member organizations can play,” said Susan Dreyfus, president and CEO of the organization. “The change to ‘Strong Families and Communities’ conveys the belief that unifies our network and inspires the daily work of thousands of human-serving professionals across the country – that family strength and community strength are inseparable and that all people depend on both to thrive.”
In relocating its headquarters to Washington, D.C., the Alliance aims to generate more policy influence at the federal and state level.
Staff working in Milwaukee will remain there, according to the Alliance, and a new public relations position will be developed at the headquarters next year.