Address: 2995A S. Moorland Road, New Berlin, WI 53151
Year Founded: 2007
Product or Service offered: All Commercial flooring products and installation including removal, re-purposing, and recycling old flooring. New flooring options include carpet tile, carpet, sheet vinyl, VCT, rubber, synthetic gym, weight room and play surfaces.
Projected 2013 Revenue: $4 million
President: Tyler Adair
Other key members of leadership team: Caryn Adair, vice president
Target Clientele: All commercial customers in manufacturing, offices, schools, design build construction firms, universities, prison system, and government work on all levels.
Business organization memberships: Boma, MMAC, Waukesha County Business Alliance, IFMA, and multiple memberships in flooring associations.
What has fueled your company’s growth?:“Our desire to satisfy our customers needs on time and within a resonable budget. We value the wonderful word of mouth advertising that keeps existing customers coming back plus the new customers that they refer to us.”
What is the biggest obstacle to your company’s growth?:“The amount of work available in our area.”
Do you plan any changes in your company in the upcoming months?:“We recently purchased a building for our third move in seven years of operation. This will more than double our size.”
Who are the business people, locally or nationally, whom you admire? And what traits do those people exhibit that make you admire them?:“We admire individuals that are willing to work toward positive steady progress. A positive lifestyle can be infectious in creating return business on multiple levels, thus raising all ships.”
What is the outlook for the business conditions of your industry over the next several months?:“We see some slow steady growth at present within our customer base.”
What is your company’s most important growth strategy right now?:“To serve our customers effectively and on time.”