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When the Badgers win, so do sports bars.
And sporting goods stores and beer distributors.
As the Wisconsin Badgers made their way to the Final Four in the NCAA Division 1 Men’s Basketball Championship, fans have been responding with whoops and open wallets.
Share new hires, promotions and employee accolades with the region's business leaders.
Up-to-the-minute business news, thoughtful analysis and valuable strategic insights for Milwaukee and Southeastern Wisconsin business leaders.
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