RadioMilwaukee bolsters leadership team

Non-commercial 88Nine RadioMilwaukee (WYMS-FM) announced the hiring of Linda Daley as its first chief financial officer and chief operating officer and Peter Adams as its first marketing and promotions manager.


Daley comes to RadioMilwaukee after serving the last five years as senior vice president and CFO at the YMCA of Metropolitan Milwaukee and five years previously as the Milwaukee Art Museum CFO. As the station’s CFO/COO, Daley is responsible for administering financial and business operations including financial reporting, budgeting, administration of legal and insurance issues and human resource matters.

“With the opening of our new building and a growing membership and funding base, RadioMilwaukee has become a more complex organization financially,” RadioMilwaukee executive director Mary Louise Mussoline said. “We are thrilled to have Linda, a seasoned, sharp financial leader, join our team. We have every confidence in her ability to successfully lead us through new territory.”

Adams has been assistant director of the East Town Association, a Downtown Milwaukee business group, since 2011, where his duties included booking all music for Jazz in the Park, the East Town Market and the Milwaukee Firkin Craft Beer Festival; membership recruitment and retention; and planning and organizing all Coffee Connections events. Adams was also responsible for the group’s newsletter, webpage and social media. Previously, he served as the association’s development director and a RadioMilwaukee underwriting specialist.

“We are so happy to have Peter Adams back on the RadioMilwaukee staff team,” Mussoline said. “This new position for the station will focus on building our audience, strengthening our brand and implementing events to further involve the Milwaukee community in the station.”

Launched in 2007, RadioMilwaukee is a nonprofit, community-supported public radio station. RadioMilwaukee champions Milwaukee’s music, arts and culture, neighborhoods and community organizations; celebrates diversity; and encourages community engagement.

The station recently moved into a new studio complex in Milwaukee’s Walker’s Point neighborhood.

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