Tri-Adathon nonprofit spotlight
The Tri-Adathon venture between Elm Grove-based Clear Verve Marketing and Milwaukee firms Catral Doyle Creative and the Welke Group recently presented 32 area nonprofit organizations with pro-bono marketing services as part of its 24-hour nonstop creative work marathon.
“The event was a huge success,” said Christina Steder, president of Clear Verve Marketing. “The general reaction was that the organizations were all really excited about the work that they got.”
The services provided included marketing and communications planning, public relations programs, website design, radio spot creation, graphic design and media planning.
According to Steder, the creative teams worked longer this year because the projects they took on were more extensive, but overall they were happy with the work that was produced.
Tri-Adathon worked closely with local vendors who donated on air time, printing services and other amenities to the selected organizations, she said.
Tri-Adathon received 115 requests for work from nonprofit organizations in the community; more than double what they received last year, Stedar said.
Nonprofit organizations were able to submit an application for pro-bono work through the Tri-Adathon website until early January. Organizations were selected based on need and the skills of the marketing companies involved, Steder said.
BizTimes Nonprofit Weekly will highlight the organizations selected, and the work they received, over the next few weeks. Notre Dame Middle School is a catholic school for women and joined the TriAdathon effort in an attempt to maximize resources and get a fresh set of eyes on the marketing plan for a one-time celebration as well as its overall branding strategy. The Welke Group designed a brochure and and event invitation for Notre Dame Middle School and the school plans to utilize the new invitation to attract more than 300 guests to its 15th Birthday party/Quinceanera party in May as well as use the brochure as a fundraising tool to introduce new donors to its mission.
Notre Dame Middle School
1420 W. Scott Street
Milwaukee, WI 53204
Leadership: Mary McIntosh, president, Sr. Jean Ellman, prinicpal
Mission: Notre Dame Middle School is a Catholic school for young women sponsored by the School Sisters of Notre Dame. Following in the Christian tradition, Notre Dame fosters respect, responsibility and sharing of personal talents while preparing students for admittance to a college preparatory high school. In a bi-literate (English and Spanish) setting, with emphasis on leadership skills, critical thinking, and social justice young women are empowered to make positive contributions to society.
Three principles guide the educational process: Responsibility, Regalo ("Gift" in Spanish), and Respect. Our students live our guiding values everyday.
Fundraising events: Salsa Sampler- Nov. 17, 2011 and spring cocktail party, this year is a special gala in honor of the 15th anniversary – it’ll be a birthday party in the Mexican tradition of a Quinceanera on May 7, 2011 at the Pfister
What makes organization unique?
Notre Dame is an all-girls school serving a unique population of at-risk Hispanic girls. Students come to NDMS in 5th grade throughout 8th grade, we help develop the next leaders in our community through a holistic education. NDMS services don’t stop once the girls leave our doors, we provide financial and academic support and resources all the way through high school and into college.
Charles W. Cousland, Attorney, von Briesen & Roper, S.C.
Mary Jo Dempsey, Community Volunteer
Judy Keyes, Community Volunteer
John Lamb, VP-Finance/Treasurer, Marquette University
Gregory G. Berg, Managing Director- Investments, Wells Fargo Advisors, LLC
Therese Burkhart, IS Director, Northwestern Mutual
Joe Dalum, Vice-President, ODYNE, Inc
Jean Ellman, SSND, Principal
Lola Loepfe, Community Volunteer
Mary McIntosh, President
Debra Marie Sciano, SSND, School Sisters of Notre Dame Provincial Leader
Heather Van Vugt Ramirez, Executive Director, Centro Legal
John Splude, Chairman, Dematic
JoEllen Stollenwerk, Community Volunteer
Cindy Steffes, Managing Partner, EisenFox & Co.
Betty Uchytil, SSND, School Sisters of Notre Dame Milwaukee Province
Jose Vasquez, CEO, Felician Sponsored Ministries-Milwaukee
How the business community help NDMS?
NDMS is always looking for program support in terms of financial contributions, mentors, tutors as well as underwriting support for our two major fundraising events. Also, we are also looking for dedicated board members.