MOOYAH Burgers, Fries & Shakes, a Plano, Texas-based restaurant chain, opened its first location in the Milwaukee area on Monday at Brookfield Square Mall in Brookfield. The restaurant is located next to the Sears store at the mall.
This is the third location in the state for MOOYAH, which also has locations in Madison and Fitchburg. There are nearly 100 MOOYAH locations total.
Ashraf Noorani and Punit “John” Jaiswal are the franchisees for the Brookfield restaurant. They also plan to open locations in Menomonee Falls, near Miller Park and on the East Side and south side of Milwaukee.
Before becoming a MOOYAH franchisee, Jaiswal worked at a bank as a mortgage servicer for more than seven years. He then decided to become a Subway franchisee, and now, 12 years later, he owns 10 Subway restaurants in the Milwaukee area.
“I am positive that residents of Brookfield and beyond will enjoy dining at MOOYAH as much as I do,” Jaiswal said. “There are a lot of burger lovers here in the cheese state, and I wanted to open a new and unique concept that would appeal to Wisconsinites. I think MOOYAH’s food is phenomenal and the restaurants’ atmosphere is very welcoming; everyone in Milwaukee will appreciate what MOOYAH offers.”
