Lake Country Wealth Management acquired by Bronfman E.L. Rothschild

Delafield-based Lake Country Wealth Management has been acquired by Madison-based registered investment advisory firm Bronfman E.L. Rothschild L.P.

LCWM is an independent financial planning firm located at 709B Milwaukee St., in Delafield. It was founded in 2009 by Brion Collins, and offers fee-for-service financial planning advice, insurance products and advisory services on more than $120 million in assets. LCWM has 10 employees, three of whom are advisors. The Delafield office will become a sixth Bronfman branch. Collins will join the Bronfman E.L. Rothschild executive management committee.

Bronfman, previously known as Baker Tilly Investment Advisors LP, has offices in Milwaukee, Madison, Appleton, Janesville and Minneapolis. It was a wholly owned subsidiary of Chicago-based Baker Tilly Virchow Krause LLP until May 2013, when it received a capital investment from Matthew Bronfman and E.L Rothschild and became independent. Bronfman E.L. Rothschild has 53 employees and more than $2 billion in assets under management.

“The Lake Country Wealth Management acquisition brings sophisticated financial planning talent to the Bronfman E.L. Rothschild team,” said Bruce Laning, president of Bronfman E.L. Rothschild. “Lake Country Wealth Management’s holistic financial planning approach has worked well for its clients, and we will incorporate some of their processes to enhance our existing planning model. In addition, Brion and his team bring advanced risk management and insurance product expertise for personal, business, and estate planning situations. We plan to invest and continue to expand geographically as well as to broaden the services, expertise and technology we provide to clients.”

LCWM will now have access to Callan & Associates, the third largest pension consultant in the country, through Bronfman’s relationship with the firm.

“The same team of advisors will continue to serve our clients, now with more tools and additional locations,” Collins said. “Industry expertise and robust investment tools are critical in helping our clients achieve their goals.”

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