Marketing & Media

In the third edition of “Naked Marketing: The Bare Essentials,” author Robert Grede builds on his previous two versions of the book with a new focus on the value of social media in strengthening a company's brand and overall marketing plan.

Milwaukee online news daily UrbanMilwaukee.com has agreed to purchase ThirdCoastDaily.com, a Milwaukee online arts and entertainment publication. The sale will be effective December 1.

After three years of strategic development and expansion, the Milwaukee School of Engineering’s (MSOE’s) Bridge Social Community has been recognized with a national award for its innovative approach to connecting prospective students and staff on campus.

Associated Banc-Corp announced the launch of a new branding campaign which features at least a dozen retail and commercial customers, including Green Bay Packers quarterback Aaron Rodgers.

Milwaukee online news daily UrbanMilwaukee.com has agreed to purchase ThirdCoastDaily.com, a Milwaukee online arts and entertainment publication. The sale will be effective December 1.

Roll Mobile, a Milwaukee-based digital development and marketing agency, is changing its name to, Roll Innovation.

Seventy four percent of salespeople complain about losing a sale because their price was too high. And 74 percent of them are wrong.

Have you ever wanted to bend the ear of the publisher or editor of your favorite local news publication? Have you ever wanted to drink a cold beverage with your favorite television news anchorperson or your favorite radio newscaster?

Time Warner Cable Business Class will move from the main Time Warner Cable building at 1320 N. Main Luther King Jr. Drive in downtown Milwaukee to the Keghouse building in the Schlitz Park complex, located at 111 W. Pleasant St.