Bon-Ton to trade on new market starting next week

Company faced Nasdaq delisting earlier this year

Bon-Ton will liquidate.

Shares of The Bon-Ton Stores Inc. common stock will begin trading on OTCQX Best Market starting Thursday, the company announced.

The Bon-Ton Stores Inc. headquarters in downtown Milwaukee.

OTCQX is an alternative trading system operated by New York-based OTC Markets Group Inc. The company says it provides “transparent and trusted public trading without the complexity and cost of a national securities exchange listing.”

Bon-Ton, which has dual headquarters in York, Pennsylvania and Milwaukee, has faced a number of challenges in recent years as consumer shopping habits change. The company hasn’t posted an annual profit since 2010.

Its stock hasn’t traded above $1 per share since March, when the Nasdaq threatened to delist the company for not maintaining a high enough market value. The delisting threat was withdrawn after discussions between the exchange and Bon-Ton.

Friday’s announcement did not mention Nasdaq at all. Bon-Ton said it would continue to trade under the symbol “BONT” and would continue its regular quarterly earnings press releases and conference calls.

A company spokeswoman did not immediately return a call and email seeking additional comment.

Two other Milwaukee-area companies have left Nasdaq for OTC recently. West Bend-based Westbury Bancorp Inc. announced it would make the change in November and cited cost savings as the reason. Brookfield-based Connecture Inc. faced a delisting notice from the exchange and announced Oct. 23 it would be making the change as well.


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Arthur covers banking and finance and the economy at BizTimes while also leading special projects as an associate editor. He also spent five years covering manufacturing at BizTimes. He previously was managing editor at The Waukesha Freeman. He is a graduate of Carroll University and did graduate coursework at Marquette. A native of southeastern Wisconsin, he is also a nationally certified gymnastics judge and enjoys golf on the weekends.

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