Baird renews lease at U.S. Bank Center

Robert W. Baird & Co. announced Tuesday that it has renewed its lease for its corporate headquarters at the U.S. Bank Center, 777 E. Wisconsin Ave., in downtown Milwaukee.

The firm signed a new 15-year lease for more than 286,000 square feet of office space with options on additional space in the future. Baird has 1,100 employees in the building and currently has more than 40 full time position openings at its Milwaukee headquarters.

The firm currently occupies 13 floors and is the largest tenant in the 1.1 million-square-foot building.

“Every few years we conduct a thorough review of our current and future space needs then look at our options to ensure we are providing the best experience for our associates and clients,” said Paul Purcell, chairman, president and CEO of R.W. Baird. “The U.S. Bank building has proven to be a great location for Baird as we’ve continued to add new talent to best serve our clients.”

Baird, founded in 1919, moved to the U.S. Bank Center nearly 40 years ago and originally leased 45,000 square feet of space there for 200 employees.

The U.S. Bank Center is located near the lakefront where several projects are planned that could dramatically change the area in a few years.

“There are a number of efforts currently underway to make the best possible use of our lakefront, which is a tremendous asset and a competitive advantage,” said Steve Booth, chief operating officer for Baird. “That includes the recently announced plans to rework the lakefront freeway ramps, which opens up a number of new opportunities. We think the lakefront is a great place to do business and are pleased to be a major part of its future.”

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