Home Authors Posts by Keith Schmitz

Keith Schmitz

Keith Schmitz

Social media goes to work

It's no secret among marketers that social media as a tool and a strategy has exploded, taking up an ever-growing portion of the marketing budget. This past year, social media marketing grew 35 percent. A Duke University study found the social media share of marketing budgets is expected to rise this year from 6.6 percent to 9.1 percent.

Small Businesses have a stake in Affordable Care Act

Some of us are wishing Happy Two Year Birthday this week to the Affordable Care Act. Some of us are not. And that's understandable...

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