Tim Cigelske
Director of social media, Marquette University
As Marquette University’s director of social media, it is Tim Cigelske’s job to stay on the cutting edge of the changing world of technology. Here are a few of his favorite tools on and off the job.
Snapchat
“I am 36, so I’m not really in the target demographic, I think most users are under 24, but I need to understand Snapchat for my job. I also think it is the future of social media. Not necessarily Snapchat itself, but the idea of messages being a blip in time without creating a timeline of everything we do. I think social media will be more of a throwback to everyday conversations rather than creating a transcript. Watching Snapchat and Instagram will help understand the future of technology.”
Calm
“It’s a meditation app to help with daily mindfulness. I have been on a streak. Today is 422 consecutive days of using it. The phone does not only have to be a source of distraction and constant use. This app gives me some time to quiet the mind.”
Streaks
“This app lets you set reminders to do something every day and then if you do it, you push the button and it automatically marks it down so you can see what your longest streak is. I set reminders for exercising, reading, meditation and a couple others. It gives me a mental checklist and I know that I have done these simple things for my health or my family.”
Apple Watch
“I use this for running and it’s really nice because you can change the background photo to a favorite photo. I also use the Apple Watch rings, which set goals for movement, standing and calories. It shows real-time progress and I can do challenges with my wife and former interns.” n
