Notable Marketing Executives: Melissa Theisen

Marketing Supervisor / Badger Mutual Insurance

  • Category: Notable Marketing Executives
  • Number of years working in your current industry: 7
  • Undergrad degree/university: University of Wisconsin-Madison

A member of the leadership team at Milwaukee-based Badger Mutual Insurance, marketing supervisor Melissa Theisen has demonstrated a strong commitment to the advancement of the company and its industry, according to her supervisor, Sean Costello, director of marketing at Badger Mutual.

Theisen came to Badger Mutual as an account underwriter, but it quickly became clear she was suited for a role in marketing, Costello said.

“Her strong communication skills and passion for marketing Badger Mutual to our policyholders and partner agents have made her a tremendous asset to our company,” Costello said. “She brings incredible energy and creativity time and again.

“Melissa is intimately dedicated to our community partners (Make-A-Wish Wisconsin, United Community Center, etc.), and has been instrumental in helping lead our DEI initiatives. I am very much looking forward to a very bright future for her at Badger Mutual Insurance.”

Before joining Badger Mutual, Theisen spent more than a year with AmeriCorps, working as a Partners for After-School Success (PASS) site coordinator. There, she was assigned to work full-time at Cherokee Middle School in Madison, tutoring students with low literacy levels and analyzing their progress through Qualitative Reading Inventory literacy tests and personal observation.

Sign up for BizTimes Daily Alerts

Stay up-to-date on the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin