General Plastics Inc.
Milwaukee
Industry: Manufacturing
Founded: 1987
Projected 2017 revenue: $14 million
General Plastics Inc. is a certified, full-service custom plastic thermoformer that provides high-quality and cost effective turnkey solutions for point-of-purchase and original equipment manufacturers in a wide variety of industries, including transportation, office, lavatory, medical, health and wellness, gaming, food and beverage, agriculture and construction.
Since 1987, the company has grown from just six full-time employees to more than 80. General Plastics is now located in a 93,000-square-foot facility on Milwaukee’s north side after completing three different expansion projects over the past 30 years.
The most recent expansion, completed in 2016, will generate 10 to 15 new jobs.
General Plastics has experienced annual growth, driven by existing customer relationships and new customer acquisition throughout the U.S. and Canada.
The company plans to maintain its reputation as a leading, cutting-edge company, and remains in constant change and continual improvement mode.
Words of advice
“Never be satisfied with the status quo. Constantly disrupt your conventional thinking, and identify ways to make step change improvements to the organization’s performance.”
