Marketing & Media
Families provide continuity in business
Running a business is difficult enough. Running a family business can sometimes be even more challenging.
Cheese is the Apple of Wisconsin
As I sit here deciding whether or not to buy the New iPad from Apple, I was wondering, "Does Wisconsin have an Apple?"
Using Pinterest as a business tool
By now you may have heard about the hot web property receiving well-deserved attention in social media circles. Introduced in 2010, Pinterest is an image-based social bookmarking site that allows users to collect and “pin” content in a digital scrapbook of sorts. The visual format of the site is proving wildly popular with users, resulting in a 4,000 percent increase in traffic in the fourth quarter of 2011 and a new spot as a top ten social site according to Hitwise. By finding the right way to utilize Pinterest for your business, you may just find the site makes a positive impact.
Braun hits a PR home run
Did you hear it? It was almost audible, the sound of Milwaukee Brewers baseball fans breathing a collective sigh of relief last week as Brewers Leftfielder Ryan Braun won the first-ever appeal of a Major League Baseball drug test.
Eisner Museum revamps image becomes Foundation
The Eisner Museum of Advertising and Design has transitioned to become The Eisner Creative Foundation
Earnings fall at Journal Communications
Journal Communications Inc. today reported fourth quarter net earnings of $8.2 million, or 14 cents per share, down from $14.7 million, or 26 cents per share, in the same period a year ago.
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Song and stage
Laura Monagle, public relations director for Pewaukee-based Staples Marketing, got the 166th annual City of Milwaukee Birthday Party started by singing an impressive version of the National Anthem.
Set a social media policy
When employment lawyers look back at 2011, one item of note will be the tangible increase in cases and discussion regarding the interaction of social media and the employment arena.
Leveraging social media for SEO
Social media serves many purposes for your business. You can leverage social media networks, such as Twitter, Facebook and LinkedIn to drive awareness of new content, announce promotions or new products, or demonstrate your expertise to connect with people in your industry. The potential uses are vast.
Can I have this dance?
The good ones make it look effortless and easy, don't they? I'm talking about dancers. The ones who move with a grace that can only come with hours and hours of practice when they repeatedly fall down and get back up again until they get to this point of ease.