Marketing & Media

Negotiations between Hearst Television Inc. and Time Warner Cable broke down Thursday night, leaving WISN-Channel 12 to be dropped from the Time Warner channel lineup at midnight.

The standard advertising proposition works something like this:

Operating a Facebook page or "pinning" on Pinterest may not seem like advertising, but these activities are interactions with customers that are subject to the same laws that govern more traditional forms of advertising. Many companies are making advertising law mistakes that could be prevented by following a few key principles:

Laughlin Constable, a full-service branding and digital advertising firm with offices in Chicago, New York and Milwaukee, today announced it has acquired the Milwaukee-based public relations and government affairs firm of Zeppos & Associates.

Noise Inc,, an integrated brand realization agency, today announced the naming of two new partners to the corporation.

Plymouth-based Sargento Cheese has announced the America’s Ultimate Cheeseburger contest. Sargento has asked Sobelman’s Pub & Grilll in Milwaukee, along with restaurants in New York, Miami, Chicago, and San Diego, Calif., to create a cheeseburger recipe to showcase their city or state’s famous culinary flair.

Trefoil Group, formerly known as Scheibel Halaska, a Milwaukee-based strategic marketing communications firm, announced the promotion of former chief operating officer Andy Narrai to president.

GoGeddit.com, Milwaukee’s newest deal-site startup, recently launched a video marketing and production solution called GoGeddit TV as a way to differentiate itself from other deal sites in the marketplace.

Describe the relationship your company has with your customers. Does this align with how your customers describe the relationship...

In 2011 the Europeon Union (EU) passed legislation known as Directive 2002/58 on Privacy and Electronic Communications – a.k.a. the Cookie Law.