Don Smiley

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Nurture your brand

Don Smiley has been CEO of Milwaukee World Festival Inc. since 2004. Each year, the company hosts Summerfest and ethnic festivals throughout the summer. Summerfest started in 1968 and has grown in size and popularity through strong branding, Smiley says.

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Commentary: Stay engaged on education

Don Smiley

Nurture your brand

What's New

Commentary: Stay engaged on education

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