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SBA loans

The following loan guarantees have been approved by the U.S. Small Business Administration during May: Aquatic Emporium/The Fish Store, 374 W. Main St., Waukesha...

Create a niche – sidebar

You can capitalize on your unique market strengths through niche market development. In order to do that, you must define what you do in...

Canned software sometimes is OK

Canned' manufacturing software is cheaper in the long run When the term "make or buy" is used in a manufacturing context, it generally concerns...

Midwest Express Center, by the numbers:

The $170 million Midwest Express Center will be more than twice the size of the city's existing convention facility. Currently being built in two...

Uncovering hidden objections

Years ago, after making what I thought was a great advertising proposal to a local restaurant owner, I sat back and smiled, thinking "He's...

The sales training myth

Sales training doesn't work unless you're involved Over small talk at a backyard barbecue, Al, a salesman for a large California technology company, told...

Event-planning expectations

Identify your purpose in the event planning process If you're planning a meeting or special event for your business, you might want to ask...

Palm devices

Pocket-size PDAs replace organizers, notebook computers for many tasks When Apple first introduced the Newton personal digital assistant five years ago, savvy technology users...

Pyramid power for marketing

Lead your consumers to strong brand sales No marketer today can count on unquestioning brand loyalty; few ever could. Nevertheless, success demands that you...

Blue Horse’s Top 10 marketing tips

As competition heightens, it's more important than ever to distinguish your business and to position your firm as the best in its market. To...

Extended-stay hotels

Extended-stay hotels see rising demand It used to be the only time business owners really thought about finding temporary accommodations for employees was when...

Hotels expanding, renovating

Hotels responding with more rooms, innovations, new sites When it was first proposed, one of the initial objections to putting the $175 million Midwest...

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