Wiscon Products, Inc.

    Address: 5022 Douglas Ave., 
Racine, WI 53402

    Website: www.wisconproducts.com

    Year Founded: 1945

    Product or service offered: Precision machine shop specializing in high end precision turned products from bar stock.

    Projected 2012 revenue: $8.7 million

    Leadership: Rolfe Christensen, owner; Torben Christensen, president and chief executive officer

    Target clientele: Automotive systems providers, mobile hydraulic OEM’s, Electro-mechanical OEM’s, solar industry

    Business organization memberships: RAMAC

    What has fueled your 
company’s growth? 
”Customer diversification, and a smaller pool of competition.”

    Do you plan any changes in your 
company in the upcoming months?
 “Adding an office and lunchroom addition.”

    What is the outlook for the business conditions of your industry over the next several months? 
”Manufacturing is very strong from my standpoint.”

    What is your company’s key strategy for rising out of the recession?
 “Customer diversification.”

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