Trissential

WEBSITE: www.trissential.com

Year founded: 2003

Product or service offered: management consulting – helping clients improve in the areas of strategy, managment and execution.

Projected 2009 revenue: $12 million

CEO, President/Owner(s): Keith Korsi, CEO; Michael Vinje, president

Leadership team: Julie Reiels, vice president of business development – WI, IL, MI; Jim Mohs,vice president of business development – MN, IA, ND, SD; Cindy Jorgensen, vice president of operations; Craig Theilen, chief EA strategist; Curt Harmatys, chief technology strategist.

Target clientele: Regional companies that desire to improve their ability to define, manage, and execute work in the most efficient manner possible.

Business organization memberships: SE WI chapter of IIBA, Madison Chapter of IIBA, planium sponsor of SPIN, sponsor of WI .NET users group, PMI, COSBE CEO roundtable, Vistage, MMAC

What has fueled your company’s growth?

The work we do and the consultants who work here. We specialize in helping companies IMPROVE. Our work increases revenue, decreases expense, or increases market share. Our average consultant has 20+ years of experience so clients see value quickly.

What is the biggest obstacle to your company’s growth?

We are only 5.5-years-old. Many companies have not heard of us. We are working hard on getting the message out. We know we can help a lot of organizations that currently don’t know about us.

Do you plan any changes in your company in the upcoming months?

No, at least nothing that is not planned. We create an annual roadmap for our company and manage to it. Because it is reviewed monthly by the leadership team, we are not caught off guard very often.

Who are the business people, locally or nationally, whom you admire? And what traits do those people exhibit that make you admire them?

I admire a lot of the executives that I have had the pleasure of working with.  Locally I admire the members of my COSBE CEO Roundtable. All are great human beings first, great business people second. I also admire Jeff Frazee, CIO of West Bend Mutual Insurance and Rod Dykehouse, CIO of ProHealth. Both men are very strategic and understand business and technology at the highest level. They are great to work with. Finally, I will always admire Dennis Kuester (M&I) and Gus Ramierz (Husco) for their faith, character, and abilities as CEOs.

What is the outlook for the business conditions of your industry over the next several months?

We believe the current conditions will remain the same until end of Q3. Companies will continue to be very cautious with all of their decisions. The management consulting firms that are showing value to clients quickly, will continue at the current pace.

What is your company’s key strategy for rising out of the recession?

Our key strategy for the recession is the same as a founding principal of our company – overdeliver for clients, and show value quickly. We will continue to help companies with projects that fund themselves. Projects like these are very popular in a recession.