Pewaukee-based AmeriSign & Graphics recently released its “AmeriScion,” a company vehicle completely wrapped in functioning QR codes. The car is designed to help advertise the company’s car wrap business while utilizing the popularity of QR codes, Chris Sherman, president of AmeriSign & Graphics said.
“We were really looking to accomplish something unique,” Sherman said. “We haven’t found anything like this in existence. We wanted to push the envelope and get people talking.”
The car is wrapped in a green QR code –like background and has four ‘scannable’ QR codes placed throughout the car, Sherman said.
“We were really looking to accomplish something unique,” Sherman said. “We haven’t found anything like this in existence. We wanted to push the envelope and get people talking.”
The car is wrapped in a green QR code –like background and has four ‘scannable’ QR codes placed throughout the car, Sherman said.
“The codes can be directed anywhere we want them to go,” Sherman said. “We’ll most likely switch the codes to go to different places depending on specific events or the timing of the scan.”
Sherman expects to keep the wrap on the car for about a year; the barcodes will also lead individuals to discounts and coupons on products and services from AmeriSign & Graphics. For more information follow AmeriScion on Twitter, find them on Facebook or click on the video interview below.
