Milwaukee-based Mortara Instrument Inc., has always been focused on patient care. For more than 30 years, the company has served as a leading designer and manufacturer of non-invasive cardiology devices and technologies.
“It all starts with the patient experience,” said Justin Mortara, chief executive officer. “It’s much bigger than us, or the [electrocardiogram] procedure. It has to do with how we as an industry are taking care of patients, and our willingness to step outside ourselves.”
Over the past five years, much of Mortara’s growth has come from its focus on developing new ways for its products to be more patient-centered and user-friendly. Mortara cited better integration with electronic medical records, a more inherently sanitary product and a more intuitive user experience as examples.
This focus is highlighted in the company’s new ELI 380, its flagship resting electrocardiograph. It integrates with most electronic medical record systems, with an easy-to-clean glass keyboard and a more intuitive design.
“It’s more efficient, and thus allows the clinician more time to focus on the patient rather than the machine,” he said.
The product was officially released in mid-November.
“It’s about recognizing a problem, and coming up with solutions to that problem that nobody else has done before,” he said. “It’s us working together to improve the quality and efficiency of our products so that we can help be a part of the solution that delivers better care to patients.”
